Case Study – Pet & Country

We partnered with Pet & Country to offer eCommerce Consultation, PPC and Email Marketing Optimisation. Below is a snapshot of how it went from the month before we started to the first month of partnering with us.

3% Increase

Average Order Value

145% Increase

Active Users

319% Increase

Conversion Rate

294% Increase


How it Started

We were thrilled to meet with Pet & Country, a unique online pet and lifestyle store based in Ballymoney, Northern Ireland. Their wide range of quality pet, fashion, and lifestyle products on their website sparked our interest, and they sought our expertise to improve their online presence and drive sales.

During our discovery meeting, we discussed options around Search Engine Optimisation, Pay Per Click Advertising, Email Marketing Flows and Paid Social Media Advertising. The team has a good grasp of a lot of the principles involved in each, but due to the constraints of running the physical shop, they haven’t had the time to fully implement a complete strategy.

Our Solution

Working together with the team at Pet & Country we came up with a bespoke strategy that encompassed eCommerce Consultancy, PPC advertising, and Email Marketing flows, we worked diligently to optimise their online presence and boost their sales.

We established a path that allowed the great team in the store to focus on product and brand marketing, while the Vend Digital team supported them with performance marketing.

Throughout our collaboration, we were inspired by Pet & Country’s passion for providing exceptional products and their unwavering commitment to their customers. Together, we embarked on an exciting journey to elevate their online presence, and we eagerly anticipated the positive results that were to come.

Let's Talk


Enterprise Causeway
17 Knocklynn Road
BT52 1WW




Enterprise Causeway
17 Knocklynn Road
BT52 1WW

07802 551683


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